Before founding Very Media, Melinda was an award-winning journalist, a trusted media advisor for a government department, and she managed a digital communications team and strategy for one of Australia’s leading universities. When it comes to coaching and teaching, Melinda is a consultant for the Queensland Writers Centre, delivering workshops on content strategy. She also teaches public relations and communications strategies at tertiary level, and she is the creator of online training course Content that Counts. Her ability to implement and execute successful communication strategies for businesses was recognised in 2018 when she was named a finalist in the Gold Coast Young Entrepreneur Awards. Melinda also holds a Bachelor of Communications, a Diploma of Marketing and a Graduate Certificate in Education Law.

Michael Jacobson, Very Media

Michael Jacobson, Editorial Director

The co-founder of Very Media, Michael is one of the most experienced, respected and versatile writers in Australia. A multiple award-winning journalist and best-selling novelist, he was the senior feature writer for the Gold Coast Bulletin for more than 20 years. During this time he was also the writer and editor of several specialist publications and columns for the newspaper. Michael joined Griffith University’s Office of Marketing and Communications as a specialist writer in 2013. In 2016, he became Communications Manager for the university’s Development and Alumni Office, creating and delivering content across all platforms to engage with thousands of graduates and supporters of the university. He also writes and edits for Griffith University’s annual magazine. In 2019, he wrote the family history A Heck of a Tale, about the Heck family’s contribution to South-East Queensland.


What people say about us

Melinda is one of the sharper minds making sense of our digital world right now. She has an acute understanding of the interaction between human behaviours and technological functions and how they combine to deliver the very best marketing outcome for any business or organisation. Her journalistic background means she delivers precise and succinct communications in an easy-to-understand way. She has a compelling story and a track record of success.
— Dean Gould - Chief Marketing Officer, Southern Cross University
Melinda was an incredible asset to our team. Not only was she able to pivot and shift her focus very quickly to meet our needs but her actions delivered our desired outcome every time. Melinda approaches her work professionally and methodically; she asks the right questions, is a great listener and the end result is great content that speaks directly to the target audience on the right platforms. Oh and she’s fun to work with too!
— Danielle Jones - Project Director, Gold Coast 2018 Commonwealth Games Partnership, Griffith University